We crossed the 6 year anniversary in July, and it’s taken me 5 weeks to post our “happy birthday” post… yes, it’s that hectic. We’ve had some huge successes with our clients this year, with more to come soon – we have a few exciting new launches imminent in the fintech space, the ESPN...
Category: Industry News
The latest industry news in the IT and app development world brought to you by Seventh Beam.
Letting the Machines Drive
At Seventh Beam we’re always trying to keep across the latest technological advances, making sure we understand the potential applications. This is a part of the job that I love and is something I’d be doing anyway, so when I heard about La Trobe Uni’s Autonobus self driving shuttle trial I had to give...
Where’s Wally/Waldo/Location Tracking?
For the first few days of April 2018, Google added a “Where’s Wally/Where’s Waldo” (depending on the users’ home country) to their Google Maps app in the location sharing feature. With an instantly recognisable image overlay to hint at the game, the game asked users to opt in to the location tracking feature, and...
Apple Begin Rejecting Apps With Emoji
In recent days, Apple has begun rejecting any app that uses their emoji in its UI, or any App Store screenshots. The idea behind this being that Apple have copyright on their emoji designs, and developers are violating this copyright by including Apple’s emoji in their apps. This is a big change for Apple...
Remove the Fear
How do we remove fear within organisations or influence the fear culture in your workplace. What am I talking about? We are seeing more and more sharing of knowledge / experience and ideas in the market place. I don’t mean sharing key secrets more that we are seeing companies/ people breaking down the Fear...
Filler up!
Since the invention of the mobile phone it has not been welcome at the petrol station. However BP and Caltex are looking to change that with their mobile apps enabling users to pay for their fuel without leaving their car and with 7/11 driving people to their bowsers based on price sensitivity and value...
Targeted Messaging
There’s an interesting approach to finding talent, hiding the job ad in response headers. A good way to target a specific audience. You’ll have to check your own logs to get the link though. ...
HTC Announces new Vive products at CES 2018
Over in the United States the biggest tech reveal show in the world is running and we are all following it closely to see what new and interesting products are announced. In the office we were curious to see what HTC had in store for us this year. Last year they showed off the...
Is your app your business?
Just watching the 2017 Ashes between Australia and England and an ad for Domain Real Estate came on during the tea break. The interesting thing was the ad only showed their app. No web site, no phone number, no store, just get it from the app store. So for practical purposes, Domain is an...